In today’s fast-paced, ever-changing world, innovation is no longer optional—it’s a necessity for staying competitive. Companies that innovate effectively don’t just rely on a few “genius” employees or groundbreaking technologies;…
Technology
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial Media
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Innovate or die, the case of Nokia
by Naasei Boadiby Naasei BoadiThe story of Nokia is one of the most frequently cited examples of how innovation can make or break a company. Once the world’s largest mobile phone manufacturer, Nokia controlled…
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Innovate or die, the case of Sony mp3 players
by Naasei Boadiby Naasei BoadiSony’s story in the MP3 player market offers another stark example of the “innovate or die” principle. Known for revolutionizing personal audio with its iconic Walkman in the 1980s, Sony…
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Business GrowthCommunicationDigital MarketingDigital TransformationDiversityMarketingSocial Media
Leading with Innovation: Insights from Apple, Amazon, and Flutterwave
by Naasei Boadiby Naasei BoadiIn today’s fast-paced world, where technology and consumer needs evolve at lightning speed, innovation has become the lifeblood of successful businesses. Leading with innovation is about setting trends rather than…
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CommunicationDigital MarketingElectionMarketingSocial Media
The Impact of AI on Elections: Opportunities and Challenges for Democracy
by Naasei Boadiby Naasei BoadiIn an era where technology is rapidly reshaping industries, artificial intelligence (AI) is emerging as a powerful tool in the political arena. From improving voter outreach to influencing public opinion,…
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CommunicationDigital MarketingMarketingSocial Media
The Role of YouTubers in Elections in Ghana
by Naasei Boadiby Naasei BoadiIn recent years, YouTubers have increasingly become influential voices in political discussions across the world. In Ghana, this trend has also taken root, with content creators leveraging their platforms to…
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Business GrowthCommunicationDigital MarketingDigital TransformationMarketingSocial Media
People, Processes, and Technology, the Pillars of Digital Transformation
by Naasei Boadiby Naasei BoadiDigital transformation is not just about adopting the latest technology—it’s about a strategic balance of three key pillars: People, Processes, and Technology. A true digital transformation happens when these three pillars work together.…
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Business GrowthCommunicationDigital MarketingMarketing
People, Process, and Technology: The Growth Trinity
by Naasei Boadiby Naasei BoadiIn the dynamic landscape of modern business, growth is not merely a goal; it’s a necessity for survival. To achieve sustained growth, organizations must master the intricate balance of three…